Bull`s Eye Awards: Channel Community of the Year

  • By

    Lawrence Walsh

    | Posted 2009-12-21



Computing Technology Industry Association
If there’s one channel community to keep watch on, it’s CompTIA. When Todd Thibodeaux took over the CEO’s post in the summer of 2008, he promised to overhaul the stodgy association of resellers and solution providers. A year into his tenure, he kicked off a phalanx of new initiatives that has pushed CompTIA into a renaissance.

CompTIA is best known for its technical certifications, regional specialty events and annual Breakaway conference. CompTIA is looking to move beyond its core offerings to act as a true community-based advocacy and enablement association. It’s launched a number of initiatives to form communities of resellers and solution providers around specific expert domains such as security, managed services, cloud computing and health care. It’s strengthened and continues to push its new accreditations in security and managed services. And it's formed a political action committee to lobby federal and state lawmakers on issues that affect solution provider businesses.

As a matter of full disclosure, CompTIA and Channel Insider are partners. No bias from our relationship was taking into consideration for this award. However, the strength of Channel Insider’s relationship with CompTIA is testament to the revolution it is going through. Channel Insider and CompTIA partnered to form the Channel Vanguard Council, a group of vendor and solution provider executives who are working to resolve vexing channel challenges. And we’re working together on awards, research and community development. Channel Insider isn’t the only media company partnering with CompTIA; it also has relationships with Everything Channel (CRN, IPED), Nine Lives Media (The VAR Guy, MSP Mentor) and Business Solutions Magazine. 

One of the biggest moves CompTIA made to strengthen its community this year was the acquisition of MSP Partners, one of the larger professional communities of managed service providers. CompTIA made the deal to expand its membership and increase its capacity to service this burgeoning market segment.

In all, CompTIA is quickly moving to fulfill the promises it’s made to become more dynamic, community-based and valuable to its members. So far, it’s showing great promise on achieving its goals and transforming itself into the most vibrant community in the channel. For its efforts, CompTIA has earned the Channel Insider Challenger Bull’s Eye Award for Channel Community of the Year.

Lawrence Walsh Lawrence Walsh is editor of Baseline magazine, overseeing print and online editorial content and the strategic direction of the publication. He is also a regular columnist for Ziff Davis Enterprise's Channel Insider. Mr. Walsh is well versed in IT technology and issues, and he is an expert in IT security technologies and policies, managed services, business intelligence software and IT reseller channels. An award-winning journalist, Mr. Walsh has served as editor of CMP Technology's VARBusiness and GovernmentVAR magazines, and TechTarget's Information Security magazine. He has written hundreds of articles, analyses and commentaries on the development of reseller businesses, the IT marketplace and managed services, as well as information security policy, strategy and technology. Prior to his magazine career, Mr. Walsh was a newspaper editor and reporter, having held editorial positions at the Boston Globe, MetroWest Daily News, Brockton Enterprise and Community Newspaper Company.

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