B2B Sales Pros Report Longer Cycles, Stronger Pipelines
After last year's financial meltdown, who isn't trying to ramp up sales ? A recent poll conducted by sales and marketing research firm Infogroup asked B2B sales professionals how 2010 was faring on the pipeline front, and what resources were working for generating and qualifying leads. The results are a tad surprising – Channel Insider takes a closer look.
Given the fact that a referral lead is vetted on some level by a ch...