Softchoice Acquires Software Plus

By Sara Driscoll  |  Posted 2007-12-13 Email Print this article Print
 
 
 
 
 
 
 

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Microsoft's LAR channel gets smaller as its fifth largest LAR buys up its ninth largest.

Microsoft's fifth largest LAR in North America, Softchoice, has forced greater consolidation in the LAR channel by acquiring Software Plus, the ninth largest Microsoft LAR.

Softchoice is hoping the acquisition, which was for $45 million, will help it move upstream into the enterprise sector, according to David MacDonald, president and CEO of Softchoice. The firm also said the purchase will help it to expand on three fronts: software and hardware, regionally throughout the U.S and Canada and further into the public sector and enterprise segments.

"Today is an important milestone in the implementation of our U.S. growth strategy as we build on our success in the small and midmarket and begin moving upstream into the enterprise space in the U.S.," MacDonald said in a statement.

Software Plus is Softchoice's fourth acquisition to date and its second of 2007. On Oct. 12, Softchoice completed the acquisition of the technology solutions and services divisions of NexInnovations.

 
 
 
 
Sara Driscoll began her journalism career at 16 years old on her local newspaper, The Watford Observer. Working part time, she covered a range of beats. Leaving to complete her Journalism Degree at Bournemouth University, UK, Sara then went on to graduate and work for Emap. She began as a reporter on APR, Emap's construction title, being promoted to senior reporter with a year.Sara then joined VNU Business Publications as Deputy News Editor on CRN, the weekly trade title for channel players. She covered industry/business news from vendors, distributors and resellers, product announcements, partner announcements as well as market and trend analysis, research and in depth articles to predict up and coming trends in the sector. She was promoted within a year to News Editor, a year later to Deputy Editor and the following year became Editor. Sara remained editor of CRN for three years, launching the magazine on new platforms including CRN TV and eBooks, as well as several magazine and web site redesigns. She was called on for expert industry comment from various publications including appearing on live BBC news programs. Sara joined Ziff Davis Enterprise as Editor of eWeek Channel Insider. She runs the title in all formats – online up to the minute news, newsletters, emails alerts and events. She also manages the brand of Channel Insider in all formats - events, shows, awards, panel debates and roundtables.Sara can be reached at:sara.driscoll@ziffdavisenterprise.com
 
 
 
 
 
























 
 
 
 
 
 

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