PayPal Seeks PartnersBy Jessica Davis | Posted 2007-05-18 Email Print
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The online payment service provider is looking to recruit partners to sell and integrate its PayPal Express Checkout.PayPal is not just for consumers anymore. The division of eBay is introducing a new partner program to help systems integrators win contracts to provide PayPal Express Checkout to their merchant customers.
Under the new program, partners get integration-related technical support, integration best-practices information, and access to co-branded marketing materials in the form of templates they can use to help market the offering to merchant customers.
"For the channel partner, these offerings provide the opportunity for increased revenue and transactions," Alston said, noting that PayPal's offering differed from Google's online checkout in that PayPal offered more funding methods.
Alston said PayPal has worked with partners ever since it entered the merchant services arena in 2005.
Charter members of PayPal's partner program include CardinalCommerce, Chase Paymentech Solutions, ProStores and Zen Ventures' Zen Cart, PayPal said.