Bell Micro to Launch Security Division

By Sara Driscoll  |  Print this article Print


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The storage distributor will open a security division in the United States and hopes to replicate its U.K. success.

Bell Micro is branching out from its storage roots by opening a security and surveillance division in the United States.

The distributor opened its U.K. security division four years ago, which is run by Duncan Hume, security division director. Hume is now relocating to the U.S. and hopes to replicate the U.K. success in the region.

"This is something we have talked about for a number of years," Hume told Channel Insider. "We want to replicate our U.K. model of signing the right vendor partners, not the ones that are already over-distributed, so our U.S. VARs can make decent margin." Bell is one of the largest security distributors in the U.K.

Hume said the first focus will be to sign vendors in the United States. Bell is currently in discussions with several of the vendors it works with in its U.K. security division to expand these relationships. Bell currently works in the U.K. with vendors such as Secure Computing, WatchGuard, RSA, ISS, Websense, and McAfee for its enterprise offering.

Pointer Click here to read about Bell's first security vendor signing.

"In the U.S. we are already focused on the enterprise so we will continue this focus within the security division, although there will be a volume element in there, too," he said.

Hume said the distributor already has a big customer base of VARs in the U.S. through its storage business. "After signing the vendors we will look to sign up VARs; they are already buying storage from us and we have to make sure they know they can also get their security from us, too. Initially there will be some evangelizing about the security division and informing VARs that they can get security and storage through one source of supply."

Hume said the division should open at the back end of the first quarter next year. "In the first year we want to have at least a dozen people across the U.S. We have got aggressive growth targets for the division," he added.

Sara Driscoll began her journalism career at 16 years old on her local newspaper, The Watford Observer. Working part time, she covered a range of beats. Leaving to complete her Journalism Degree at Bournemouth University, UK, Sara then went on to graduate and work for Emap. She began as a reporter on APR, Emap's construction title, being promoted to senior reporter with a year.Sara then joined VNU Business Publications as Deputy News Editor on CRN, the weekly trade title for channel players. She covered industry/business news from vendors, distributors and resellers, product announcements, partner announcements as well as market and trend analysis, research and in depth articles to predict up and coming trends in the sector. She was promoted within a year to News Editor, a year later to Deputy Editor and the following year became Editor. Sara remained editor of CRN for three years, launching the magazine on new platforms including CRN TV and eBooks, as well as several magazine and web site redesigns. She was called on for expert industry comment from various publications including appearing on live BBC news programs. Sara joined Ziff Davis Enterprise as Editor of eWeek Channel Insider. She runs the title in all formats – online up to the minute news, newsletters, emails alerts and events. She also manages the brand of Channel Insider in all formats - events, shows, awards, panel debates and roundtables.Sara can be reached at:sara.driscoll@ziffdavisenterprise.com

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