2008 Tech Data Channel Initiatives and the Execs Behind Them
2008 Tech Data Channel Initiatives
and the Execs Behind Them
Software, Licensing and Software Product Sales and Stacy Nethercoat
VP, Software Product Marketing
Under the leadership of Nethercoat, Tech Data is expanding its software licensing desk and enhancing its online licensing tool—LION. The company recently announced its MyLicenseTracker tool that enables resellers to generate software license key resends 24 hours a day, seven days a week. Tech Data's MyOpportunityTracker tool also helps resellers track software license renewals using a proactive lead-generation tool.
Nethercoat joined Tech Data in 1995 and has since held several senior leadership positions in sales and marketing. Previously, Nethercoat played a key role in establishing Tech Data's SMB Sales Division and guiding the development of its TechSelect community of SMB resellers.