Channel Gets Rebate on Brocade 10 Gigabit Ethernet Switch

By Jessica Davis  |  Print this article Print


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Brocade's FCX series of 10 Gigabit Ethernet uplink top-of-rack switches targets the data center at a value price, helping end customers realize more benefits from their server consolidation and virtualization initiatives. Brocade is also offering a rebate through channel partners to help end customers upgrade their infrastructure.

Looking to capitalize on the growth of server virtualization and infrastructure consolidation, Brocade has unveiled its Brocade FCX series of 10/100/1000M bps with 10 Gigabit Ethernet (10 GbE) uplink top-of-rack switches.

The lineup offers price/performance value starting at $4,945 and available starting in April to help customers both reduce overhead costs and scale their networking infrastructure with the pace of server consolidation.

Brocade is also introducing a rebate program for channel partners to offer to end customers as a way to ease the move to the new technology. The 10 GbE migration program for channel partners will help them provide end customers with a cost-effective way to "future-proof" their networks, Brocade said. The FCX series and all current Brocade 10 GbE products will be included in the migration program.
And it’s coming at the right time, analysts said.

The Ethernet switch market is poised to return to growth in 2010 and to grow annually through 2014, according to a new report by Dell’Oro Group, networking and telecom analysts. The firm says the growth is expected to come in large part from sales of Ethernet switches optimized for larger data center deployments that are being driven by virtualization together with the better cost structure of fewer, larger data centers.

"We believe the performance of the data center will drive growth in the Ethernet Switch market over the next five years," said Alan Weckel, director of Dell’Oro, in a statement announcing the firm’s research report earlier this month.

"For the data center, we expect above-market growth with modest port growth and significant revenue growth during the forecast period. While we are still very early in the migration towards 10 GbE for server connectivity, we believe that we will see 10 Gigabit Ethernet as a catalyst for growth in the Ethernet switch market."

Dell’Oro says that fixed 10 GbE revenues are projected to grow the most during the forecast period, with the number of ports shipped to expand about 85 percent from 124 million ports in 2009 to 225 million ports in 2014. Other vendors offering switches in this segment include 3Com, Arista, Blade, Cisco, Extreme, Force 10, HP, and Juniper.

Brocade says its new FCX switches can be stacked horizontally across server racks to create a single logical switch, reducing administrative expenses and simplifying management.

Brocade’s FCX portfolio is available in 24- or 48-port models with wire-speed performance for server access in a 1U form factor, and delivers up to 40G bps of switching bandwidth between stack members, Brocade said in a statement.  They have an optional 4-port 10GbE module doubling the number of 10 GbE connections between network layers.

They offer front-to-back cooling for high-density data centers that have strict space and environmental requirements, according to Brocade.

Brocade will offer the Brocade Assurance Limited Lifetime Warranty on the Brocade FCX series, and will also provide its Brocade Global Services team for customers looking for help in deploying networking solutions.


Jessica Davis covers the channel for eWeek and Channel Insider. Her technology journalism career began well before anyone heard of the World Wide Web and has included stints at Infoworld, Electronic News/EDN, and the Philadelphia Business Journal. Her work has also appeared on CNN and Forbes.com. She has covered hardware, software and networking, as well as the business side of technology. She has won several journalism awards, including a national ASBPE award for best staff-written column, and was named Marketing Computers hardest working tech journalist on their inaugural list of top tech journalists. Jessica can be reached at jessica.davis@ziffdavisenterprise.com

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