10 Factors Microsoft Must Consider To Keep Microsoft Office Successful

  • By

    Don Reisinger

1. The Cloud Is Coming

1. The Cloud Is Coming

Microsoft has finally made its first move to the Web with Office 2010. The company's new productivity suite features Office Web Apps, a collection of its programs online. It was a smart move on Microsoft's part to offer Web apps. But whether or not it will be enough to fend off competitors, Google Docs and Zoho Docs remains to be seen. The software company isn't making it so easy for users to access Web Apps. Consumers will be able to get it for free, but enterprise customers will need to choose from a SaaS edition on Microsoft's servers or a version that comes with Office 2010. Microsoft must streamline its cloud offerings. It's a necessity in today's marketplace.

Microsoft's Office is central to Microsoft's success, but the 2010 version is being met with more skepticism than previous versions of the productivity suite. To buoy sales, Microsoft has cut the price, but it remains unclear if that will help. At this point, Office 2010 just hasn't been out long enough to make a judgement call on whether or not it will be a success, and competitive threats from Google and Zoho loom in the cloud. So now is the time for Microsoft to look ahead. The market is changing, consumers and enterprise customers are expecting different features, and it's up to Microsoft to respond. Let's take a look at some things that Microsoft must keep in mind when it starts working on the future of Office.
This article was originally published on 2010-06-17
Don Reisinger is a freelance technology columnist. He started writing about technology for Ziff-Davis' Gearlog.com. Since then, he has written extremely popular columns for CNET.com, Computerworld, InformationWeek, and others. He has appeared numerous times on national television to share his expertise with viewers. You can follow his every move at http://twitter.com/donreisinger.