Mobile Phone Maker Nokia Expands Apps Store, Cuts Jobs

By Jessica Davis  |  Print this article Print


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Mobile phone maker Nokia plans to expand its use of third party developers and partners by expanding the titles in its app store. Nokia will also add more support for social networking sites. At the same time Nokia plans to cut jobs across the company.

If the theme for IT in 2009 is to do more with less, Nokia has certainly taken that message to heart, with plans to expand its use of third party developers and partners while cutting back its own workforce.

Mobile phone handset maker Nokia signaled a shift in strategy Tuesday by expanding its third party application distribution in an effort to encourage third party developers and partners while at the same time simplifying the end-user experience. Nokia’s services unit says it will now make all mobile games available through its Ovi store in addition to existing channels.

The plan will help Nokia realize cost efficiencies. Those efficiencies, together with a plan to streamline internal IT and Compatibility and Industry Collaboration activities will mean layoffs for 450 Nokia employees around the world, the company says. 

"The planned changes are aimed at improving and simplifying the user experience of Nokia services, increasing opportunities for third party developers and other partners to create compelling services, and accelerating the development of a common platform for Nokia's different service offerings," says Niklas Savander, executive vice president of Services at Nokia, in a formal statement issued by the company.  "We believe this will create a better experience for Nokia's millions of customers and spur opportunities for game developers," Savander adds.

Nokia’s plans also call for adding more third party partners, including social networking sites, to the image capture and sharing features on its devices.  


Jessica Davis covers the channel for eWeek and Channel Insider. Her technology journalism career began well before anyone heard of the World Wide Web and has included stints at Infoworld, Electronic News/EDN, and the Philadelphia Business Journal. Her work has also appeared on CNN and Forbes.com. She has covered hardware, software and networking, as well as the business side of technology. She has won several journalism awards, including a national ASBPE award for best staff-written column, and was named Marketing Computers hardest working tech journalist on their inaugural list of top tech journalists. Jessica can be reached at jessica.davis@ziffdavisenterprise.com

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