1. Tablets? No Thanks.Dell offered up the Streak tablet in 2010. The company hoped that it would be its answer to the iPad. The only issue was that it wasn't in any way. Instead, it delivered a five-inch display with an outdated version of Android that scared consumers and enterprise customers away. It was a mistake all around. And it hurt its standing with corporate customers.
Whenever it comes time to evaluate Dell, it's hard to not look back at where the company came from. For years, it was atop the technology industry, showing every other company in the space, including HP, Acer, and others, how computing was really done. It showed that with the right strategy in place, and the right idea about what business customers really want, a PC vendor could be extremely successful. But in recent years, Dell has lost its way. It allowed other factors to take hold as its top competitor in the computing market, HP, proved that when it's all said and done, it truly knows what business customers are looking for in today's rapidly changing environment. A key aspect in that was listening to the enterprise and VARs, and showing that it could adapt to the changing times. Nowadays, Dell is a shadow of its former self. And it seems lost when it attempts to compete for the affection of the enterprise. Simply put, Dell has failed in the corporate world in some very distinct ways. Here's a look at why.
This article was originally published on 2010-12-28
Don Reisinger is a freelance technology columnist. He started writing about technology for Ziff-Davis' Gearlog.com. Since then, he has written extremely popular columns for CNET.com, Computerworld, InformationWeek, and others. He has appeared numerous times on national television to share his expertise with viewers. You can follow his every move at http://twitter.com/donreisinger.
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