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Research Exclusive: Perspectives on Renewals from Vendors, VARs, Users - Eye on the Ball


( Page 14 of 16 )


More than 30 percent of those who most recently dealt with a reseller say there seemed to be little focus on the contract renewal. Only half as many reported a similar lack of focus when dealing with vendor reps. Also notable is higher perception of conflict reported by buyers who dealt directly with manufacturers.



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Slideshow Index:
  1. Research Exclusive: Perspectives on Renewals from Vendors, VARs, Users
  2. Making Contact
  3. Tracking Contacts
  4. Outcomes
  5. The Importance of Renewals
  6. Who Makes the Call?
  7. Best Vendor Efforts
  8. Renewal Perspectives Across the Board
  9. Who Really Makes Contact?
  10. Customer Initiatives
  11. Comparing Experiences
  12. Building Relationships
  13. Strict Focus on Renewals
  14. Eye on the Ball
  15. Buyer Perceptions
  16. Negative Impact, Final Impressions