HomeSurveys Page 14 - Research Exclusive: Perspectives on Renewals from Vendors, VARs, Users
A joint research project from Amazon Consulting and Channel Insider.
Research Exclusive: Perspectives on Renewals from Vendors, VARs, Users - Eye on the Ball
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More than 30 percent of those who most recently dealt with a reseller say there seemed to be little focus on the contract renewal. Only half as many reported a similar lack of focus when dealing with vendor reps. Also notable is higher perception of conflict reported by buyers who dealt directly with manufacturers.