Proving IT Value: Demonstrating a Channel Partner's Worth
IT practices have a measurable impact on business. Looking for evidence? Recently the McCombs School of Business at the University of Texas teamed up with Sybase, an SAP company, to examine how data management best practices impact bottom-line business metrics. Unsurprisingly, when researchers measured data management against some very real business results, they found a big correlation. Researchers looked at five data attributes: quality, usability, intelligence, remote accessibility and sales mobility and measured how a how a 10 percent improvement in any one or two of these attributes affected the metrics used to assess financial performance of a business. The study examined the impact to metrics on Fortune 1000 businesses. Channel partners would do well to examine these correlations. They could prove useful in the next sales pitch they make, particularly when CFOs are involved in the conversation.
Microsoft is trying to better position itself and its channel partn...