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Earth Day is no longer just about planting a tree and forgetting about it until next year.  While the general public's awareness of environmental issues has been steadily on the rise, more companies are beginning to jump on the bandwagon as well, selling their end customers on both the positive PR and the cost savings gained by going green. Here are some ideas VARs can take to their end customers.
 

Selling Green to Your End Customers - "Focus on Ways to Save Power"


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Focus on Ways to Save Power



Are your customers running multiple servers or data centers? It may be time to do an audit of their energy efficiency with an eye toward reducing costs on electricity consumed both by the equipment and by cooling. The EPA estimates that data centers consume 1.5 percent of power in the United States. Sun recently announced an Eco specialization for its partners with power savings as a driving force behind it. Cutting power use is both green and can reduce costs for your customers.



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Slideshow Index:
  1. Selling Green to Your End Customers
  2. "Don't Dump That Electronic Equipment"
  3. "Recycle That Electronic Equipment"
  4. "Buy Refurbished Equipment"
  5. "Focus on Ways to Save Power"
  6. "Cut Back on Travel"
  7. "Don't Limit Your Ideas"