Earth Day is no longer just about planting a tree and forgetting about
it until next year. While the general public's awareness of
environmental issues has been steadily on the rise, more companies are
beginning to jump on the bandwagon as well, selling their end customers
on both the positive PR and the cost savings gained by going green.
Here are some ideas VARs can take to their end customers.
Selling Green to Your End Customers - "Don't Dump That Electronic Equipment"
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Don't Dump That Electronic Equipment
While new laws in the European Union and elsewhere, such as California, have banned the use of a number of toxic materials in electronics to prevent them from turning up in the ground and groundwater if they ultimately end up in a landfill, much of the equipment in use today still contains those materials. So what can customers do instead?
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