The two organizations will develop channel best practices and self-assessment tools that will help technology solution providers build better businesses and stronger revenue streams.Channel Insider, the premier source of channel news and analysis,
and Channel Savvy, a ground-breaking management consulting firm that
provides training services to vendors and their solution provider
partners, announced a new strategic partnership in which the two
organizations will develop business self-assessment tools and best
practices for technology solution providers.
Through the partnership, Channel Insider and Channel Savvy will
conduct joint research and best practices for accelerating solution
provider businesses’ sales and productivity. Channel Insider will host
Web-based self-assessment tools to help solution providers rate
themselves on their business, technology and channel acumen.
“The partnership between Channel Insider and Channel Savvy will give
solution providers deeper insight into their businesses and increase
their growth allowing them to reach their financial goals,” said
Lawrence M. Walsh, vice president and group publisher of Channel
Insider.
According to Channel Insider’s 2009 Market Pulse survey, more than
half of IT solution providers—companies that deliver IT products and
services to end users—are focusing on adding new customers and
retaining existing customers as means for surviving the recession and
increasing profits. What solution providers often lack is a means for
determining their relative effectiveness with their business models,
methods of operation and business metrics. The Channel Insider/Channel
Savvy partnership will deliver the first tools to provide measures and
best practices in key performance indicators. These assessment tools
will be hosted on ChannelInsider.com.
“Self-assessments and benchmarks are important tools for channel
executives. In a closely-held industry, public data is scarce.
This partnership will provide broad access to information about how
solution providers run their businesses and insight for vendors and
VARs as they evaluate program and investment options,” Walsh said.
Channel Savvy has extensive experience improving channels, with
a focus on value-added reseller business models, metrics and methods of
operation. This partnership creates a powerful addition to the
value that solution providers have come to rely upon from Channel
Insider.
“We are excited to join forces with Channel Insider to bring
our community a new and unique value proposition. Business assessments
provide executives with data that becomes information and then
intelligence, which is a competitive advantage for business owners. We
expect VARs and vendors alike to benefit from this partnership,” said
Steve Tepedino, CEO and president of Channel Savvy.
Channel Savvy
is the latest organization to join the Channel Insider Alliance, a
collaborative network of channel-centric organizations. Channel Insider
also partners with Amazon Consulting, The ASCII Group, NetMedia Europe
and OnForce to produce market-leading research, intelligence reports
and resources for the technology solution provider community.