Channel News and Analysis - Channel Insider
Empowering the next generation Channel
5 Reasons Why IT Certifications Still Matter - End customers care
( Page 5 of 6 )



4. Your end-customers care



Certifications can provide you with an edge over your uncertified competitors when it comes to winning end-customers.  If you are certified and another company bidding on the same deal is uncertified, customers may view you as the better choice in spite of pricing differences.  Some RFPs may specify that the winner of the deal must hold certain certifications.






 
 
>>> More Channel News and Analysis Articles          >>> More Slideshows
 

 
     Slideshow Archive
Back Play Next      Slideshow Archive
Slideshow Index:
  1. 5 Reasons Why IT Certifications Still Matter
  2. Some Certifications Still Matter
  3. Vendor rewards
  4. Credibility in new markets
  5. End customers care
  6. Follow the money