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10 Ways Google Apps Trump Microsoft Office 365

By Don Reisinger on 2011-06-27



Microsoft CEO Steve Ballmer on June 28 will announce the official launch of Office 365, the office-productivity solution that the software giant says will deliver a new and improved way to get work done for companies and educational institutions. The service combines several factors, including Office, collaboration, and e-mail to make it a full-featured solution for companies and educators. However, when Office 365 officially launches, it will be met by Google Apps. The search giant’s productivity solution, which is entirely cloud-based and has been available for quite some time, offers much of the functionality users will find in Office 365. Enterprise customers, not-for-profit groups, and educational organizations can handle all their e-mail, word processing, and collaboration needs right from the service. Although there are many out there that might believe Microsoft’s solution will easily win out in the battle between the software giant and Google, that just might not be the case. Google Apps offers a host of features that might actually trump the alternatives available on Office 365. Here's how Google Apps bests Office 365.

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1. Pricing Plans
Microsoft is offering far too many pricing options for Office 365 and it's confusing. Enterprise users will need to determine where they fit in Microsoft’s plans, and then determine how much they want to spend. For enterprise users, for example, plans range from $10 per user per month to $27 per user per month. Google’s offering costs $50 per user per year. It’s simple and easy to understand.

2. Simplicity
In all Google products, simplicity means everything. The company’s Google Apps platform is easy to use, simple for employees to understand at first glimpse, and offers a range of solutions that make an employee’s life just a little easier. Simplicity reigns supreme in Google Apps, but in Office 365, given all the options available, expect a learning curve. That’s an issue.

3. The Solution For the Small Business?
Though Office 365 might prove to be a better solution for large enterprises that need the advanced functionality found in Microsoft’s solution, Google Apps seems ideally suited for small businesses that don’t need high-end functionality. As Google would readily admit, it can’t necessarily match Office 365 on power and functionality (look at Excel and Google Spreadsheet side by side for proof of that), but when it comes to simple word processing, solid e-mail, good collaboration, and a nice calendar feature, small businesses will find a lot to like in Google Apps.

4. Cost
As noted in a previous slide, Office 365 features a slew of pricing plans that charge companies per-user, per-month. Google, on the other hand, charges firms $50 per user per year or $5 per user per month for those who want more flexibility. Over the course of 12 months, Google’s solution should be far less costly than Microsoft’s. And in a world where tight budgets reign supreme, that’s an important factor.

5. It Has Office Integration
Make no mistake that Google Apps can support Office documents. If users want to edit Word or Excel document in Google Docs, they can do so. And if they want to export those files to Office-friendly extensions, they can. If users don’t need Excel’s power, but still want Office functionality, Google Apps isn’t a bad choice.

6. Calendar Works Well
There’s no telling how Office 365 will work as a scheduling solution until the service launches. But those who have used Google Apps know now that the company’s Calendar app is stellar. It’s easily modifiable, it syncs across many different services, and it doesn’t have a big learning curve for employees to overcome. It’ll be hard for Microsoft to match Google’s Calendar app.

7. Collaboration Works Well
One of the nice things about Google Apps is that it features solid collaboration tools across the board. While employees are using Google Docs, for example, they can work together to edit documents, annotate, and perform other collaborative actions. Moreover, Google Sites allows for a workspace where users can share ideas with each other. Microsoft Sharepoint, while perfect for larger companies, is not so well-matched for smaller companies that need simpler solutions.

8. Google’s Cloud Reputation
One of the issues standing in Microsoft’s way with Office 365 is Google’s reputation in the cloud. The company has made a name for itself by offering Web services that work as advertised and deliver to users a satisfying experience. Microsoft, on the other hand, has yet to prove if it can be a similarly successful cloud provider. Yes, Azure is nice, but will Office 365 fulfill Microsoft’s promises? Time will tell.

9. Google Cloud Connect
One of the nice things about Google’s cloud services is that it allows for integration into Office. When companies use Google Cloud Connect, they can make changes to an Office document in Microsoft’s program offline, which are then automatically synced to the Google cloud. Even better, multiple people can make changes to a file, and all the revisions are intelligently synced so there’s no overlap. All prior revisions are all made available in the cloud. In essence, the feature allows companies to maintain the same services they have now, but take advantage of Google’s cloud.

10. Expectation
One of Google’s biggest advantages in the productivity-solutions space is the expectation IT decision-makers have for its service. Just about everyone expects Office 365 to be a solid, well-rounded service. However, expectations are low with Google Apps. And when people start using it, they realize that Google is serious about taking Microsoft on. By achieving greater heights than expected, Google Apps puts pressure on Microsoft to deliver the same “wow” moment to IT decision-makers. And that might not be as easy as some think.

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