10 Things Microsoft Must Prove In the Next Year

  • By

    Don Reisinger

    | Posted 2011-06-29
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Windows Phone 7 Can Work

Microsoft's mobile operating system, Windows Phone 7, has been struggling to catch on. But Microsoft believes in the platform and thinks that it has a bright future. However, in the next year, the software giant must prove that, and ensure that it can do a better job of taking on Android and iOS.
Microsoft is one of those companies in the technology industry that might make some scratch their heads. For years, the software giant was a dominant force in the industry, easily besting all competitors. However, in recent years, it has lost its way to smaller companies that have come up with innovative ideas on how to take it on in different markets. And now, questions abound over what the future of Microsoft will look like. Realizing that, the next year could be extremely important for Microsoft. If the company can make the right decisions and offer desireable products, it can go a long way in solidifying its position as a dominant force in the marketplace. However, if it allows competitors, especially Google and Apple, to get too far ahead, it could be in for serious trouble. Here's a look at what Microsoft must do before the end of 2012 in order to vastly improve its positioning in the marketplace.
 
 
Don Reisinger is a freelance technology columnist. He started writing about technology for Ziff-Davis' Gearlog.com. Since then, he has written extremely popular columns for CNET.com, Computerworld, InformationWeek, and others. He has appeared numerous times on national television to share his expertise with viewers. You can follow his every move at http://twitter.com/donreisinger.
 
 
 

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