Partnerships Blogs

 
 
 
Friday, January 13, 2017 15:15 PM

Xerox Aims to Extend SMB Reach via the Channel

Xerox intends to focus much of its future efforts on expanding its presence in the small-to-midsize business sector via expanded relationships in the channel. Read more...

 
 
Friday, December 09, 2016 10:05 AM

Death of the Big Channel Program?

Channel managers have more visibility into the channel and can reallocate sales support as new opportunities warrant. Will that make massive programs obsolete? Read more...

 
 
Friday, May 27, 2016 10:10 AM

Citrix Makes Nice With Microsoft Again

Citrix and Microsoft have mended fences and extended their existing alliance. Channel partners we interviewed see this as a positive. Read more...

 
 
Friday, November 13, 2015 06:00 AM

Price Concerns Drive Exclusive Distribution Deals

More vendors seem willing to make commitments to avoid being their own worst enemies when it comes to pricing. Read more...

 
 
Wednesday, July 23, 2014 07:50 AM

Extreme Networks Intros Unified Channel Program

Combining the best of two worlds after the 2013 Enterasys buyout, Extreme Networks' new channel program opens up a wealth of new opportunities for partners. Read more...

 
 
Thursday, July 17, 2014 13:10 PM

Why the IBM-Apple Deal Is Good for All

For the channel, for enterprise users and for consumers, there's no downside to a partnership between IBM and Apple. Read more...

 
 
Tuesday, June 17, 2014 11:00 AM

New Sencha CEO Sees Need for Global Alliance Program

The CEO of Sencha plans to build an Alliance program to help channel partners more easily find the backend services and integrated solutions they may need. Read more...

 
 
Monday, May 26, 2014 08:30 AM

New Class of Channel Players Emerges in Cloud Age

SaasMax, anticipating growing demand for software-as-a-service apps, aims to help SaaS vendors establish marketing and sales relationships with solution providers.  Read more...

 
 
Monday, March 03, 2014 12:00 PM

Applying Analytics to Drive Channel Sales

Channel partners will likely want to stay close to the vendors that master analytics first. Read more...

 
 
Friday, February 07, 2014 13:45 PM

Time to Create a Big Data Practice

Channel companies don't have to master all aspects of big data at once but should find some ways to tap its potential. Read more...

 
 
Wednesday, January 29, 2014 07:40 AM

CA Technologies Aims to Change Its Channel Face

The wheels of change at CA could be turning in a positive direction as the company revamps its channel strategy. Read more...

 
 
Wednesday, January 29, 2014 05:30 AM

3D Printing Shapes Significant Channel Opportunities

3D printing helps make businesses more competitive, and it is a phenomenon the channel shouldn't ignore. Read more...

 
 
Friday, January 03, 2014 05:30 AM

Can the Channel Field the Apple Opportunity?

Solution providers see more Apple devices at their customers. Internal IT organizations and managed service providers are being asked to manage these devices. Read more...

 
 
Tuesday, December 10, 2013 09:30 AM

The Channel Needs to Update Its Marketing Operations

Solution providers must modernize their sales and marketing operations so that the business can scale in a way that allows them to maintain control of it. Read more...

 
 
Monday, December 02, 2013 06:30 AM

It's Time to Thank a Channel Partner

Partners should evaluate what programs to participate in based on how much services revenue any given vendor helps them generate. Read more...

 
 
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