Vizard: IBM Gets Principled About the Channel
Big Blue looks to improve its reputation with a Principles of
Engagement document governing how internal salespeople deal with the
channel.
In this Changing Channels, Mike Vizard talks with Pam Jarvie, founder of Channel Navigator, about how solution providers can use marketing to their advantage.
Solution Providers and Marketing
In this Changing Channels, Mike Vizard talks with Pam Jarvie, founder of Channel Navigator, about how solution providers can use marketing to their advantage.
Host: Mike Vizard
Length: 00:19:09
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